Man at His Best

Vine Is Dead

Twitter is killing off its six-second loop service.

BY ANDREW MOSEMAN | Oct 28, 2016 | Technology

So long, six seconds. Vine is going away.

In a Medium post yesterday, the Twitter-owned service that allowed users to create 6-second sharable loops of video said it soon would discontinue the app. Users will be able to download all the videos they created and the Vine website will stay online, but the mobile app used to make Vines will be discontinued.

Vine's demise seems to be a casualty of the problems Twitter is having as it tries to steady itself for a possible sale. Then again, the platform has been struggling for a while. After Twitter bought the service in 2012 and launched it in 2013, it garnered many devotees but never quite caught on in a huge way. As The Verge explained, “Vine never became the destination that Twitter had hoped for. Its co-founders gradually quit, and Twitter was slow to invest in the property. The launch of video on Instagram in 2013 blunted its growth, and as with the rest of Twitter, its product added features at a glacial pace.”

RIP.

From: Popular Mechanics


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